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Reducing Entrepreneurial Risk with John Wensveen’s NSU Framework

John Wensveen

John Wensveen

30 minutes

May 26, 2024

Reducing Entrepreneurial Risk with John Wensveen’s NSU Framework
Interview Highlights

In today's competitive business landscape, the journey of an entrepreneur is riddled with challenges. With statistics revealing the high failure rates of new businesses, it's evident that entrepreneurs need support and guidance to navigate the complexities of launching and scaling their ventures.

Enter Nova Southeastern University's groundbreaking initiative, spearheaded by Chief Innovation Officer John Wensveen.

These interview highlights underline the key points shared by John Wensveen with us when it comes to revolutionizing entrepreneurship and fostering success for budding entrepreneurs based on his experience gained from the NSU initiative.  


Decoding Entrepreneurial Success:

John Wensveen, equipped with his own entrepreneurial journey of successes and failures, embarked on a mission to decode the secrets of entrepreneurial success.

Recognizing the lack of a comprehensive support system for entrepreneurs from inception to successful exit, John set out to create an entrepreneurial playground.

His vision culminated in the world's first theme park for entrepreneurs, where individuals could ideate, incubate, accelerate, and scale their businesses under one roof.

With a focus on assembling the right team, formulating solid plans, and securing adequate funding, John discussed Nova Southeastern University's initiative aimed to minimize the risks faced by entrepreneurs at every stage of their journey.


Talent Gaps and Solutions:

Identifying and retaining qualified talent poses a significant challenge for entrepreneurs, particularly in regions like South Florida. Through strategic partnerships and a public-private partnership model, Nova Southeastern University addresses talent gaps by offering skill-based training programs tailored to meet industry needs. John says that the university ensures that entrepreneurs have access to a pool of skilled professionals by bridging the gap between academia and industry.


Empowering Veterans: 

In a unique initiative, Nova Southeastern University extends its support to military veterans transitioning into civilian life as told by John Wensveen.

Recognizing the challenges faced by veterans in finding employment and utilizing their skills effectively, the university offers specialized entrepreneurship programs tailored to their needs. Through mentorship, training, and resources, veterans are empowered to leverage their experiences and build successful businesses, thus enabling a smoother transition into civilian life.


Innovative Programs and Support: 

John further talked about a range of innovative programs designed to support entrepreneurs at every stage of their journey at the NSU.

From ideation to scaling, entrepreneurs have access to tailored programs, mentorship, and a network of experts to guide them through challenges and maximize their chances of success.

Moreover, the university's unique approach to building strategic partnerships and offering wraparound services ensures that entrepreneurs have access to the resources they need to thrive.



Nova Southeastern University's innovative approach to entrepreneurship represents a paradigm shift in how we support and nurture entrepreneurial talent.

By providing comprehensive support, fostering strategic partnerships, and empowering individuals from diverse backgrounds, the university is redefining the entrepreneurial landscape.

As John Wensveen's vision continues to unfold, it's clear that Nova Southeastern University's entrepreneurial playground is not just a game-changer—it's a catalyst for transformative change in the world of entrepreneurship.

Official Transcript

Data from the US Bureau of Labor Statistics shows that approximately 20% of new businesses fail during the first two years of being open, 45% during the first five years, and 65% during the first ten years. Only 25% of new businesses make it to year 15 or more. (Investopedia).

John Wensveen, the Chief Innovation Officer at Nova Southeastern University, claims to have decoded why entrepreneurs fail and is actively establishing an entrepreneurial playground to facilitate success for entrepreneurs seeking to launch and scale. And this is not just a student-based model. According to him, by assembling the right individuals, formulating a solid plan, and securing adequate funding, entrepreneurs are bound to thrive.

John, welcome to the show. It's great to have you here.

John Wensveen: I'm so excited to be with you, and I'm looking forward to our conversation.

John, can you share the inspiration behind what you've built or have been building over the last few years for Nova, and perhaps walk me through your philosophy that supports entrepreneurial success?

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